Jakarta, August 16, 2025 – Marking its 16-year journey as a pioneer in Indonesia’s high-performance technology and computer industry, PEMMZ today celebrated its anniversary under the theme “Go Beyond Gen Pro“. This event reflects PEMMZ’s continued commitment, as a brand under PT Pemindo Mitra Sinergi, to provide not only products but also a fully integrated IT ecosystem for Gen-Pro (Generation Professional), ready to meet the challenges of the future.
The hybrid celebration was attended by renowned tech influencer Enrico Jonathan, who joined the event live at the Pemmz Store in West Jakarta, along with hundreds of loyal Pemmzholic community members who joined online—showcasing the strength of the digital community PEMMZ has built over the years.
PEMMZ Reintroduces IT Ecosystem for Gen-Pro
As the highlight of the celebration, PEMMZ proudly reintroduced the experience corner concept, specially designed to represent various Gen-Pro segments. At the flagship store, visitors can directly experience three main ecosystems:
- Woman at Work Corner: Featuring the HP Pavilion Plus 14, this segment is dedicated to modern, dynamic female professionals and entrepreneurs. The HP Pavilion Plus 14 is chosen for its sleek, elegant, and lightweight design, yet powerful enough for heavy multitasking. Perfect for career women who need a reliable device that also supports their lifestyle.
- Content Creator Corner: In this corner, the Colorful Epoch N14 laptop takes the spotlight. With its high color accuracy display and powerful processor, it is the ideal choice for content creators—supporting video editing, graphic design, and live streaming. With Epoch N14, the creative process from idea to final result becomes smoother and more efficient.
- Gaming Corner: A haven for hardcore gamers, this segment features the Colorful X15 AT HF56B laptop with monster specs, high display refresh rate, and advanced cooling system.
For uncompromising gaming on a main setup, the XENOM Gaming Desktop PC, NVIDIA Studio-certified, was also showcased. Designed for maximum performance, it ensures AAA games run smoothly at the highest graphics settings without lag or overheating. The combination of laptop and desktop represents a complete gaming ecosystem for every gamer’s needs.
Each corner is equipped with supporting peripherals—monitors, mechanical keyboards, and precision mice. Visitors are invited to experience the ecosystem firsthand at the PEMMZ Store, Jl. Tanjung Duren Raya 17A, Blok A11 Kav 16, West Jakarta.
Ongoing Commitment to Innovation
CEO of PT Pemindo Mitra Sinergi, Edhy Rahardjo, stated that this celebration is a momentum to reaffirm the company’s vision.
“At 16 years, PEMMZ continues to prove its consistency in delivering the best technology solutions for gamers, professionals, and creators. With the spirit of ‘Go Beyond Gen Pro,’ we are committed to transcending generational boundaries in technology, innovating faster, and delivering stronger experiences to all our customers and partners,” said Edhy.
He added, “To strengthen the PEMMZ ecosystem, we are introducing new services for Gen Pro: high-quality preloved laptops, flexible laptop rental, and express service & maintenance in just 60 minutes. These initiatives prove our commitment to offering not only products but also relevant services for today’s needs.”
Future Technology Discussions with Experts
The PEMMZ 16th Anniversary Gathering featured inspiring and educational live streaming sessions. The first, with Enrico Jonathan, focused on “Go to Beyond: The Future of Content Creations”—discussing how AI will revolutionize creators’ workflows, from automated idea generation and faster AI-assisted editing to deeper content personalization for audiences.
The second session, with Mr. Techie, discussed “Gadget Maintenance for Gen Pro,” highlighting the importance of routine care—dust cleaning, thermal paste replacement, and software optimization—to keep laptops and PCs performing at their best, prevent early damage, and extend their lifespan.
Finally, CEO Edhy Rahardjo led a discussion titled “The Future of Technology: How Far Can We Go,” sharing his vision on emerging trends like quantum computing, deeper AI integration into daily life, and how PEMMZ will continue to adapt and innovate to serve Indonesia’s evolving tech needs.
The event concluded with a ceremonial tumpeng cutting by Edhy Rahardjo, and the announcement of quiz winners who received exciting prizes as a token of appreciation for the Pemmzholic community.
Anniversary Festivities: Bazaar in PEMMZ Stores (West Jakarta & Yogyakarta)
The celebration didn’t stop there! To mark 16 years of innovation, PEMMZ invited all tech enthusiasts to a Bazaar Event held simultaneously at the Pemmz Stores in West Jakarta and Yogyakarta. Visitors can enjoy spectacular deals on laptops and peripherals, upgrade their tech arsenal, and win exciting prizes!
Breakthrough New Services: Integrated Solutions for Gen-Pro
Aligned with the spirit of “Go Beyond Gen Pro,” PEMMZ launched four innovative services designed to meet the specific needs of modern professionals and corporations:
- Zet Express: 60-Minute Quick Fix! Worry about laptop issues while racing against a deadline? With Zet Express, your device is repaired and ready within just 60 minutes—ensuring uninterrupted productivity.
- On-Demand IT B2B Services: Strategic Partnerships for Business Growth Tailored IT solutions for corporations, from routine maintenance and hardware procurement to strategic consulting—enabling companies to fully focus on business growth.
- Preloved Program: Smart, Easy, and Trusted Upgrades A smart solution to upgrade affordably while supporting sustainable tech lifestyles—making the latest laptops, desktops, and IT products accessible to everyone.
- Laptop Rental for Events & Corporates: Enabling Scalability and Agility High-performance laptops, ready-to-use, available for large-scale corporate events or operations. Offering unmatched flexibility without heavy investments or maintenance costs.
These four new services complete the PEMMZ ecosystem, providing end-to-end solutions for purchasing, maintaining, and upgrading devices.
Founded in 2009, PEMMZ is the FIRST IT company in Indonesia positioning itself as a one-stop IT solution for Professionals, Gamers, and Content Creators—serving both individuals and corporations (B2C & B2B).
Under PT Pemindo Mitra Sinergi, PEMMZ operates several business lines: Pemmz.com (tech e-retailer), Pemmztechie.id (IT service), Pemmzchannel.com (tech media), and Pemindo Creative (PR & Marketing Agency). Visit us at Pemmz.com.
For media inquiries, please contact:
Head of Brand & Marketing PT Pemindo Mitra Sinergi
Taufiqurrachman Nasution
Phone: +62 822-2112-7887
Email: pr@pemindo.co.id
Social media: Instagram, LinkedIn, Facebook, YouTube & TikTok
